What kinds of businesses does nanushi work with?

nanushi works with businesses of all sizes — from local cafes and retail shops to tech startups and established companies. If you need a website, web app, mobile app, or AI integration, nanushi can help.

How long does a project take?

A simple marketing website can be delivered in 1–2 weeks. A full web application or mobile app typically takes 4–12 weeks depending on scope.

Does nanushi build AI chatbots?

Yes. nanushi builds custom AI assistants and chatbots using Claude (Anthropic) and OpenAI. These can be integrated into websites, mobile apps, or internal business tools.

Where is nanushi based?

nanushi is based in Ottawa, Ontario, Canada. The team works remotely and serves clients globally.

What is a nanushi mission?

A mission is a 6-week collaborative React Native app-building challenge. Teams of developers work together to ship a real, production-quality mobile app.

case study: how an ottawa law firm doubled their consultation requests

note: the business and individuals described are fictional, but the problems, solutions, and results are based on real patterns we see in professional services firms in ottawa.

the firm: chambers & park, a three-lawyer boutique firm in ottawa's centretown specializing in employment law (both employer-side and employee-side) and commercial real estate transactions. in business since 2016.

the situation: the firm received most of its work through referrals from existing clients and other professionals. their website, built in 2018, served primarily as a digital business card — a place to confirm they existed. it hadn't been updated meaningfully since launch.

in early 2025, one of the partners noticed that a competitor firm that had opened two years prior was consistently showing up above chambers & park in google searches for "employment lawyer ottawa" and "commercial real estate lawyer ottawa" — despite chambers & park having more experience and a stronger reputation in the local bar.

the diagnosis

an audit of the firm's web presence revealed several interconnected problems:

search visibility: the firm had no google business profile. this meant zero map pack presence for local searches. for service searches with local intent, this is the equivalent of not existing.

thin practice area pages: the site had two lines of text per practice area. "employment law" had a paragraph and a contact button. there was nothing about what types of employment matters they handled, nothing about typical clients, nothing about what to expect in a consultation.

no trust signals: the site had no client testimonials (common for law firms due to professional regulations, but there are ways to demonstrate credibility without testimonials), no mention of case outcomes, no profiles that showed personality or specialization.

technical issues: the site was loading in 6.2 seconds on mobile. pagespeed score: 38. images were 2–4mb jpegs with no compression.

no content: three years without a blog post or new content of any kind.

what was done

google business profile setup and optimization: the profile was claimed, verified, and fully built out with accurate service area, categories ("employment lawyers," "real estate lawyers"), hours, and professional photos of the office. within four weeks, the firm appeared in map results for "employment lawyer ottawa."

practice area page rebuilds: each practice area page was expanded significantly. the employment law page was split into employer-side and employee-side sections, each with information about the types of matters handled (wrongful dismissal, human rights complaints, workplace investigations; employment contracts, performance management, terminations). specific client scenarios were described without naming clients.

practitioner profiles: each lawyer got a proper bio page with their photo, their education and call year, what drew them to their area of law, and specific types of matters they most frequently handle. real, readable, personal.

performance overhaul: images compressed and converted to webp. mobile load time dropped to 1.4 seconds. pagespeed score: 88 on mobile.

content strategy: the firm committed to two articles per month — one on employment law topics relevant to employees (know your rights if you're terminated), one relevant to employers (best practices for employment contracts in ontario). written by one of the lawyers, edited by a writer.

the results (6 months)

organic search traffic: up from 280 to 740 monthly visitors
"consultation requests" form submissions: up from 12/month to 29/month
notable shift: a growing proportion of new consultations came from organic search rather than exclusively referrals — expanding the firm's client acquisition channel
google business profile: the firm appeared in the map pack for 8 high-value local searches where they had zero visibility before

from one of the partners, summarized: "we were skeptical that a website could matter this much for a referral-based practice. what we didn't appreciate was how many potential clients were doing research on us after getting a referral — and we were failing that due-diligence check."

the lesson

professional services firms often underestimate how much their website affects clients who come to them through referrals. the referral gets you the look; the website closes or loses the consultation. a site that's thin on credentials, hard to find in search, and clearly not updated since 2018 undermines confidence in firms that would otherwise win those clients on merit.

nanushi works with professional services firms in ottawa on web strategy and development. if you'd like an honest look at what your firm's web presence is doing (or not doing) for you, reach out.